Is Pepsi Prebiotic Cola a ‘game-changer’ or just late to the game?
The beverage giant’s new cola adds fiber and leans on the cache of cane sugar — but faces stiff competition from a wave of early movers with cult-like followings
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Natural Products Expo West
Trendspotting: Rebrands rule Expo West with focus on clean label, convenience and accessibility
New product launches typically dominate news out of Natural Products Expo West, but this year rebranding initiatives stole the show with many brands unveiling new packaging, taglines, key consumer messages and even in-store positioning
Natural Products Expo West
Trendspotting at Expo West: Emerging flavors, textures and health benefits
Thousands of food and beverage companies debuted new products at Natural Product Expo West earlier this month – making it the perfect place to spot new breakout ingredients, certifications, claims, flavors and more
ADM’s nutrition business slows, but execs are confident in ‘ambidextrous’ growth approach
Global nutrition giant Archer-Daniels-Midland is adopting an “ambidextrous” approach that relies on improved productivity and innovation to drive short- and long-term growth across its business and offset ongoing softness in its nutrition segment,...
Summer Fancy Food Show
Levelle Nutrition launches to ‘empower female athletes with fuel formulated for her physiology’ and messaging that goes beyond ‘getting skinny and looking sexy’
Even though women make up half of marathon runners, only 2.5% of sports nutrition products explicitly target them, and those that do tend to be more expensive and tend to be rated poorly, forcing many female athletes to compromise their health by...
TurtleTree’s animal-free lactoferrin LF+ promises to democratize highly-prized, scarce multifunctional milk protein
Known as pink gold for its iron-rich rosy hue, high price point and supply scarcity, the bioactive milk protein lactoferrin has been mostly limited to infant formula and dietary supplements in small doses – but that could soon change thanks to advances...
Natural Products Expo West
Soup-To-Nuts Podcast: Innovations meet rapidly rising demand for prebiotics, probiotics and gut health+
At Natural Products Expo West this year, walking down an aisle without seeing a callout for prebiotics or probiotics was nearly impossible as more players race to meet consumer demand for each, which research from Coefficient Capital shows is climbing fast.
Softening consumer views of food-tech open door for precision fermentation, new food production methods
The long-held and loudly voiced disapproval by some of science and technology in food production in favor of “idealized nostalgic narratives” of natural food is beginning to soften – opening the door for broader adoption of food-tech, including precision...
CBD brand Trip expands its foothold in US, launches gummies with $12m fundraise
After dominating the UK CBD space with help from a highly engaged online fanbase, CBD beverage, oil and gummy brand Trip is hoping to cement a similar position in the US – but this time with the additional aid of $12m in funding from prominent...
Sweet Victory chewing gum helps fight sugar cravings on two fronts with Ayurveda botanical
Founded on the belief that sugar cravings are rooted equally in physical and emotional needs, the co-founders of Israeli startup Sweet Victory drew on their backgrounds as a psychologist and nutritionist to solve for both -- helping people kick their...