
Emerging supplement trends: What brands need to win in Asia
Paid for by TSI Group
Asia’s supplement market is growing at 14% CAGR, and winning brands are differentiating through targeted benefits, new formats and better manufacturing.

Paid for by TSI Group
Asia’s supplement market is growing at 14% CAGR, and winning brands are differentiating through targeted benefits, new formats and better manufacturing.

Paid for by Probi
Future microbiome innovations in Asia will be forged by manufacturers’ ability to address the region’s most pressing health concerns with targeted, clinically documented solutions.

In paid partnership with Greenspace Herbs
The greatest opportunity for Ayurveda today is not to replace modern medicine, but to complement it through rigorous scientific investigation.

In paid partnership with Saanroo Health Science Llc
To close the multi-year healthspan-lifespan gap, products must move beyond marketing hype and be grounded in analytical, human-derived clinical trials.

Paid for by Biotropics Malaysia
Can one botanical support eight dimensions of healthy ageing? Over 20 clinical studies on tongkat ali suggest the answer may be yes.

Paid for by Saanroo Health Science Llc
Men are approaching their health proactively rather than reactively. How has this shift changed the way consumers interact with supplements – and what does this mean for the industry?

Paid for by Giellepi SpA
Heavy legs and visible veins are increasingly linked to modern lifestyles, driving demand for solutions supporting venous health and circulation.

In paid partnership with Greenspace Herbs
Quantum Ayurveda is not a brand proposition; it is a test of whether ancient energetic thinking can be translated into modern supplement science without losing its rigor. ASEAN may be the natural arena for that test.

Paid for by Biotropics Malaysia
As consumer expectations shift from treatment to optimisation, the definition of health is becoming increasingly tied to how individuals feel and function on a daily basis.

In paid partnership with Kerry ProActive Health
Immune health is moving from passive support to proactive immune performance. Is the breakthrough in trained innate immunity the key to unlocking a wellbeing shift for more vulnerable populations?

In paid partnership with Sabinsa Corporation
Biotics is a rapidly evolving area of scientific research unveiling multiple potential human health benefits, not least a link to longevity.

Paid for by Giellepi SpA
Targeted microbial enzyme blends are emerging as science-backed tools to support digestive efficiency across diverse dietary patterns.

Paid for by Solabia Nutrition
Science-backed natural astaxanthin is gaining traction across Asia as clinical research, longevity biomarkers and supply reliability shape premium demand.

Paid for by bereum
High-density, postbiotic solutions are gaining traction as demand for stable, clinically-validated biotics grow. How can postbiotics elevate existing microbiome regimens?

Paid for by Ethical Naturals Inc. (ENI)
Why premium brands choose clinically studied L-theanine sources with science-based proof of stress-relief and mental acuity benefits.

In paid partnership with Kerry ProActive Health
While evidence-backed health remains a key purchase driver in the supplement space, consumer preference is increasingly shifting towards taste-driven formats. How will 2026 flavour trends shape the market?

Paid for by DLBS
Southeast Asia emerges as a structural force in the global nutraceutical and botanical-pharmaceutical landscape – how is Indonesia a forerunner is this space?

Paid for by Aker BioMarine
Lysophosphatidylcholine is redefining next-gen brain solutions to meet APAC consumers’ growing interest in cognitive performance, mood balance and long-term brain health.

Paid for by IminoTech Inc.
As we age, millions experience inflammation, stiffness and poor sleep. Studies show iminosugars could be the answer to joint, mobility and sleep support.

In paid partnership with Morinaga Milk Industry Co., Ltd.
How can postbiotics deliver mood improvement and provide manufacturers with versatile, stable ingredients for functional products?

Paid for by Novonesis
Hosting a range of benefits for infant health, how are HMOs transforming the landscape of early life nutrition?

Paid for by Gencor
As consumers increasingly favor supplements that are both effective and scientifically proven, what solutions are available to maintain an active, vibrant lifestyle?

In paid partnership with Kerry ProActive Health
Supporting the immune system is crucial to maintaining overall health. How can Wellmune® promote immune health from childhood through to older age?

In paid partnership with Kerry ProActive Health
Hereditum LC40® (Lactobacillus fermentum CECT5716) is an HMP isolated from breast milk. How does it confer immunity and gut benefits in early-life nutrition, as well as support maternal health?

Paid for by Kaneka Ubiquinol™
How can ubiquinol support mitochondrial function in fuelling energy and enhancing women’s wellbeing through every life stage?

Paid for by Arjuna Natural LLC-USA
As the science of nitric oxide evolves, how is an ingredient helping formulators bridge the gap between sports performance and everyday endurance?

Paid for by Ennature Biopharma, a Division of India Glycols Limited
Supporting women’s health throughout life stages – including menstrual, menopausal and postmenopausal – is crucial. How can next-gen supplementation help address women’s health needs?

Paid for by Gencor
As the men’s health industry expands to include categories like skin, hair, and cognitive health, what supplementation is available to effectively address concerns and support greater quality of life?

In paid partnership with Biotropics Malaysia
Tongkat Ali has long been valued for supporting a range of health conditions. Could the herbal ingredient be the next breakthrough for menopausal health?

Paid for by Kaneka Ubiquinol™
Ubiquinol supplementation can support men’s energy, vitality and longevity. How can brands leverage this for today’s health-conscious male consumer?

Paid for by Ethical Naturals Inc. (ENI)
As consumers seek stress-relief supplements without drowsy side-effects, AlphaWave L-Theanine is building strong demand in Australia and Asia-Pacific countries.

In paid partnership with Morinaga Milk Industry Co., Ltd.
As senior populations continue to grow, a unique probiotic strain targeting memory function and cognitive health is helping formulators address a widening gap in the biotics market.

Paid for by TSI Group
Handgrip strength serves as a critical indicator of overall muscle health. How can HMB, a nutritional intervention, support healthy ageing?

Paid for by Arjuna Natural LLC-USA
Researchers continue to explore strategies to improve the absorption and effectiveness of curcumin. What does this mean for the supplement industry?

Paid for by Kaneka Ubiquinol™
Ubiquinol, a naturally occurring coenzyme responsible for ATP production, is under the global nutraceuticals spotlight. How can it support healthy ageing at a cellular level?

In paid partnership with Morinaga Milk Industry Co., Ltd.
As ageing populations continue to rise and obesity becomes a global concern, how is B. breve B-3 demonstrating beneficial health effects?

Paid for by Medience Corporation
Proteoglycans with E-unit structures can support joint health and suppress inflammation. How is research in the field driving the commercialisation of applications in industry?

Paid for by Kaneka Ubiquinol™
As we age, maintaining cellular energy and defending against oxidative stress becomes increasingly important. How can ubiquinol supplementation support healthy ageing?

In paid partnership with SYNBIO TECH INC.
Advances in probiotic strain selection is driving innovation in both probiotic and postbiotic functionality. How is Lactiplantibacillus plantarum TWK10 and the technology behind shaping the biotics landscape?

Paid for by TSI Group
Muscle health is rising to the forefront of healthy ageing discussions. How is this creating opportunities for premium ingredients with proven muscle preservation benefits?

In paid partnership with PROBIOTICAL
Demand for women’s health supplements is soaring in Asia-Pacific. How are custom blends of validated strains capturing the growth opportunities at each life stage?

Paid for by Ennature Biopharma, a Division of India Glycols Limited
Clinical studies show that lutein esters can support macular and overall vision health, with results observed in as little as four weeks.

In paid partnership with Gencor
Supporting an ageing population is becoming a key focus of global healthcare. Which natural and botanical ingredients are helping propel supplement manufacturers towards a targeted approach to active ageing?

Paid for by Kyowa Hakko
As more becomes known about the health promoting benefits of HMOs, how are innovations in large-scale, cost-efficient HMO production shaping the prebiotics market?

In paid partnership with ABbiotek Health
AB Biotek Human Nutrition & Health, leader in DAO deficiency research, creates a microcapsule formulation that safeguards DAO enzyme and easily mixes with other bioactive ingredients.

In paid partnership with KYOWA HAKKO BIO SINGAPORE PTE LTD
Skincare supplementation use is increasing in the Asia-Pacific market and glutathione is emerging as a key ingredient for healthy, glowing skin.

In paid partnership with Morinaga Milk Industry Co., Ltd.
Advancing the conversation around postbiotic quantification and regulation is key for commercial success. ISAPP’s revised definition is helping establish regulatory standards and advance the industry.

Paid for by Ethical Naturals Inc. (ENI)
AlphaWave L-Theanine is now approved by Therapeutic Goods Administration (TGA) as active ingredient in listed medicines in Australia.

In paid partnership with Morinaga Milk Industry Co., Ltd.
Postbiotics are emerging as a strong biotic solution but clarification around their definition is an ongoing process. How can postbiotic products achieve market success?

Paid for by DOLE ASIA HOLDINGS PTE LTD
A shift away from traditional diets has led to rising obesity and diet-related chronic illnesses. What natural products can help to improve gut health?