Brands & manufacturers

Meet the 2026 Healthspan Innovators: Alethios, Kioga, Longevity Life Sciences

NutraIngredients is pleased to announce Alethios, Kioga, Longevity Life Sciences as the 2026 Healthspan Innovators.

Five new opportunities to win in the NutraIngredients Europe Awards 2027

The NutraIngredients Europe Awards return to celebrate excellence and innovation across the industry, featuring 19 categories, including five exciting new additions.

Nestlé launches Solgar Prime for fast-growing healthy-longevity market

Nestlé has announced the expansion of its healthy longevity portfolio with Solgar Prime, formulated to help people maintain muscle strength, vitality, mobility and overall wellbeing as they age.

Ashwagandha-Rhodiola combination may improve stress and sleep: RCT

A combination of extracts from ashwagandha and Rhodiola rosea may boost sleep quality and improve stress measures in healthy adults, says a new study from scientists at the University of South Carolina.

NI+Metabolic health supplement launches target gut health, glucose control and satiety

As GLP-1 drugs reshape the weight-management landscape, supplement brands are rethinking their approach, broadening the conversation beyond weight loss to metabolic health, muscle preservation and overall wellness.

Dr. Vegan rebrands as DRV+ to broaden market appeal

After operating for six years as Dr. Vegan, the UK supplement brand, is undergoing a rebrand to better appeal to the masses.

CoreFX launches Irish headquarters as gateway to European collaboration

US-based biotech firm CoreFX LLC has launched a new Irish headquarters within Teagasc Food Research Centre, Moorepark, as an innovation gateway to Europe.

Watchdog claims menopause supplements just ‘expensive multivitamins’, industry responds

A new analysis by consumer watchdog Which? has concluded that many menopause supplements are just “expensive multivitamins” with fairy dustings of active ingredients.

New precision fermentation facility opens in France to accelerate ingredient innovation

A new biotechnology facility with advanced precision fermentation capabilities has opened in Clermont-Ferrand, France today (Sept. 29) to help start-ups scale from the lab to mass market production.

Across the Nutraverse: NZ claims for exports, Amway vs FTC, Bio-K+ in the UK, Better Menopause, krill oil pulled from Aus retailers

This week’s brief tracks news that highlights the industry’s shift towards a future defined by stronger regulatory oversight, greater scientific substantiation, export-focused regulatory reform, and growing sustainability expectations.    

Industry faces trust test as AI reshapes health information

Consumer trust cannot be taken for granted as AI-generated information and increasingly informed audiences reshape how people assess brands and health claims, delegates heard at Vitafoods Asia in Bangkok.

Kerry bets on growing UK gut health market with Bio-K+ launch

International food ingredients corporation Kerry has launched its probiotic brand Bio-K+ in the UK and Ireland, bringing the company’s most researched probiotic products to the British Isles.

FermBase launches blend to streamline fermentation-based production

Fermentation solutions specialist FermBase by Cremer is launching a new line of standardized trace element blends to streamline fermentation-based production.

NI+UK food industry must band together to protect the health of the nation, experts say

With 9 million UK citizens heading for chronic disease by 2040, health has become a central focus for consumers, with 89% of households now prioritizing health and well-being, according to data from NielsenIQ (NIQ).

Across the Nutraverse: Korea reviews 10 ingredients, epigenetic clocks, Cymbiotika gets personal, APAC’s beauty boom

This week’s brief tracks news that highlights the shift towards advanced biomarkers, personalized health data, and clinically validated outcomes.

NI+EHPM calls for a pragmatic approach to PPWR implementation for food supplements

The European Federation of Health Product Manufacturers (EHPM) has published a new position paper setting out the food supplement sector’s key concerns and recommendations regarding the implementation of the Packaging and Packaging Waste Regulation (PPWR).

Healthspan Innovators: Deadline approaching for longevity start-up initiative

There is still time for entrepreneurial consumer-facing, science- or technology-based start-ups to enter Healthspan Innovators and win the chance to present their company in London at the Nutra Healthspan Summit 2026.

NI+Science vs politics: Kiwi’s long road to EU health-claim approval

It took four years after Europe’s food-safety scientists backed green kiwifruit’s digestive-health claim for regulators in Brussels to approve it, raising the bigger question: What happens when the science is settled, but the politics are not?

6 reasons to attend the Nutra Healthspan Summit 2026

The Nutra Healthspan Summit is just over two months away! Bridging cutting-edge science and business strategy to extend healthspan through nutrition and supplements, the Nutra Healthspan Summit is a must-attend event, and let us tell you why…

NI+Nestlé’s Nature’s Bounty divestiture highlights gap between premium and legacy brands

Nestlé’s sale of seven dietary supplement brands to private equity firm Yellow Wood Partners is viewed by industry observers as a stark illustration of how dramatically investor appetite has shifted away from mainstream supplement brands toward...

GymBeam builds European footprint through AI, robotics and sports nutrition staples

Sports nutrition retailer and brand GymBeam claims to have established itself as the largest European retailer of supplements after investing in warehouse robotics, AI and delivering on trends for sports nutrition, GLP-1 support and longevity.

New sleep brand bets on underserved night shift workers

UK-based start-up Noctiva Health is making its debut with a new sleep supplement targeted at night shift workers.

Maurten’s personalized high-carb plan fuels Tour de France Femmes win

Sports nutrition brand Maurten has revealed the high-carbohydrate fueling strategy that helped Demi Vollering secure her second Tour de France Femmes title.

NI+Eye health supplement launches broaden focus with targeted formats and claims

Eye health supplements are evolving the familiar lutein-and-zeaxanthin story, with recent launches reflecting a more segmented category shaped by blue light culture.

ASA ruling on blurred reviews reveals strict criteria on claims

A new ruling from the Advertising Standards Authority (ASA) over The Turmeric Co.’s use of blurred customer testimonials reinforces the agency’s strict stance on disease claims, reminding the industry that even implied treatment claims are off-limits.

Growth Asia Summit 2026

Swisse lists hormonal health, perimenopause as women’s health priority areas

Women’s health is today a key priority category for Swisse, with hormonal health and perimenopause support being crucial areas where innovation opportunities lie.

Role models rebranded: AG1 kicks off first football collaboration

AG1 has partnered Swansea City AFC marking the brand’s first football collaboration in what it hopes will be the start of a “new trend where wellness brands sit front-and-center on sports jerseys”.

NI+Can ‘Made in EU’ labels give European supplement brands an edge in China?

The ‘Made in EU’ label is gaining value in China’s nutraceutical market, but success will depend on combining European provenance with scientific credibility and an understanding of local consumers, say industry experts. 

Danone reports H1 sales boost despite infant formula recall incident

Global food giant Danone has reported closing a ‘solid’ first half of the year, with sales up in its specialized nutrition division despite the infant formula recall earlier this year.

NI+Building consumer trust: Ten Percent Club bets on athlete advocacy and product certification

In just three years of trading, the Ten Percent Club has grown into a sports nutrition brand trusted by thousands of athletes worldwide. Now, as it prepares for a Series A funding round, founder Luke O’Reilly is focused on scaling the business through...

ASA cracks down on Exhale Coffee’s longevity claims

The UK advertising agency, the Advertising Standards Authority (ASA), has ruled against Exhale Coffee after finding that the brand made unauthorized longevity and anti-aging claims.

Nutra Healthspan Summit: First speakers announced!

The Nutra Healthspan Summit will land in London once again this November, bringing together leading academics, innovators, analysts and practitioners in the longevity space.

July NPD Launchpad: Mind and body performance, gut loving extensions, and accessible protein

July’s NPD launches include extensions to gut loving line-ups, creatine and carbs to support the mind and muscles, a fresh partnership offering from Vimto and Myprotein.

Valerie founders put business up for sale in attempt to save promising women’s health brand

UK-based women’s health brand Valerie is on the hunt for a new buyer after struggling to raise the capital needed for the brand’s next stage of growth.

NI+Beckham-backed supplement brand IM8 lands unconventional $1 billion deal to fuel expansion

After landing $1 billion in growth financing from General Catalyst’s Customer Value Fund (CVF), IM8 is entering its next chapter: accelerating international expansion, broadening its product portfolio and building on the momentum of its David...

Elysium’s supplement shows promise for menopause symptoms

An open-label pilot trial by Elysium Health showed that combining nicotinamide riboside (NR) and pterostilbene (PT) may optimize endogenous estrogen recycling post-menopause.

NI+Sports performance launches focus on creatine, format and flavor

The sports performance market has seen a significant wave of product launches in 2026, characterized by a shift toward lifestyle performance, convenient formats and the integration of cognitive health benefits.

Personalized nutrition takes the podium at this year’s Tour de France

As the 2026 Tour de France (TdF) enters its decisive final stretch, nutrition strategies are proving just as critical as race tactics.

Inside the menopausal brain: Heights launches MRI study into nutrition and cognitive health

Heights is applying advanced neuroimaging to explore how targeted nutrition may support the brain during menopause.

Healthspan Innovators: Calling all start-ups in longevity and cellular aging

NutraIngredients is on the hunt for entrepreneurial consumer-facing, science- or technology-based start-ups to join our Healthspan Innovators session and present their company in London.

Zoe research highlights plant diversity for microbiome health over ‘silver bullet’ probiotics

New research from gut health-focused tech firm and whole-food supplement company Zoe found that consuming its blend of more than 30 plant foods changed significantly more gut bacteria than a probiotic supplement over six weeks.

Nourished’s Creatine+ range targets muscle and mind

Personalized supplement brand Nourished has entered the creatine category with a range of three stacked gummies for strength, energy and cognitive function.

AI entrepreneurs turn industry waste into tomorrow’s breakthrough ingredients

An Israeli health-tech startup is uniting the industry to uncover functional ingredients from waste streams, with two bioactives revealed as potential disruptors in the booming GLP-1 arena.

Growing nutrition trends prompt I.T.S to launch health and wellness division

Independent flavor house I.T.S has launched a dedicated Health and Wellness division in response to growing demand for nutrition-focused products.

NI+Timeline: Will authorities de-throne the King of Herbs?

On July 14, ashwagandha experts will meet with policymakers at the European Parliament to discuss the need for a science-led, proportionate and evidence-based approach to the botanical’s regulation.

Growing demand for evidence-backed fiber drives Myota’s $4.5m funding round

Patented prebiotic fiber blend Myota has raised $4.5 million in a Series A round led by venture capital firm PeakBridge to expand its clinically validated prebiotic fibre business. 

June Launchpad: Innovations in hormone support, the mind, gut health and beauty

June’s NPD activity in Europe points to sustained demand for biotics, adaptogens, fiber and collagen, with brands targeting sleep and hormonal support, gut health and beauty benefits.

NI+Nootropic supplement launches go lifestyle-first as brain health broadens

Focus, memory, mental clarity and cognitive performance are now central claims across the supplement aisle, but product launches once focused on brain power continue to blur category lines towards more lifestyle-oriented and more multi-benefit...

NI+People on the move: New nutra jobs of spring 2026

From CEO appointments to clinical, regulatory and international roll-out roles, the latest hiring moves show a supplement industry continuing to build leadership teams designed to scale growth, sharpen execution and turn science into market advantage.

Lyma launches ‘four-dimensional’ greens powder to ‘restore biological foundations’

Premium wellness and biohacking brand Lyma enters the green drinks category with ID², its first ingestible launch in five years.