News, Analysis & Insights on Nutrition, Supplements, and Health
From fibermaxxing to genetically engineered probiotics, consumers are embracing products that help them optimize everyday life. As biotech gains traction, a new generation of supplements designed to deliver targeted health benefits is emerging.
French botanical ingredient supplier Nexira has acquired Moroccan carob specialist Keragum in a move to strengthen supply chain control and improve traceability amid increasing demand for natural, clean-label ingredients.
Growing interest in the estrobolome is reshaping discussions around women’s health, with precision nutrition and clinical substantiation moving up the industry’s agenda.
From regulation and women’s health to healthy aging and commercialization, this year’s conference brought together the people and ideas shaping the next chapter of microbiome innovation.
An Israeli health-tech startup is uniting the industry to uncover functional ingredients from waste streams, with two bioactives revealed as potential disruptors in the booming GLP-1 arena.
The companion animal supplement industry in North America operates on intricate frameworks that are changing quickly as regulatory environments shift.
The gut microbiome plays a central role in determining the health benefits of plant-based ingredients and depends on whether an individual’s gut microbiota contains the enzymes needed to convert that compound into its active form, says a new study with...
Patented prebiotic fiber blend Myota has raised $4.5 million in a Series A round led by venture capital firm PeakBridge to expand its clinically validated prebiotic fibre business.
Jill Truitt, president and general manager of Bovita Health, recently discussed her more than two decades in the consumer packaged goods industry and the company’s approach to launching a colostrum-based wellness brand.
Probiotics blend plus dandelion root powder and citrus bioflavonoid complex may improve bowel function and normalize stools, and reduce leaky gut, says a new study from HEM Pharma and Amway Research and Development.
Consumers are becoming more selective about the supplements they buy, placing greater emphasis on transparency, clinically studied ingredients and products that fit into everyday routines.
This month’s launches highlight women’s health innovation as it becomes more specialized, moving beyond multivitamins into menopause, libido, lactation and healthy aging.
The women’s longevity market is moving beyond surface-level appearance and toward a broader focus on healthspan, resilience and function, according to new research from Mintel.
As microbiome science becomes more targeted in dogs and cats, companies working in the companion animal space are weighing how strain selection, clinical validation and safety monitoring will shape the future of pet biotic products.
With 51% of consumer spending in China being online, it is critical for brands to understand these online market places and ecosystems and digital channels, says Peter McMath, chief growth officer for WPIC Marketing + Technologies.
Physician-developed microbiome company Resbiotic has launched a gut health test that offers consumers research-level microbiome insights and a personalized plan to improve their health.
The highlight of the microbiome health industry calendar, this year’s Probiota Americas conference will provide its unrivalled mix of world-leading expert presentations, inspiring roundtables, innovative pioneers and unmissable networking opportunities.
Women’s health, targeted -biotic innovation and the next wave of microbiome opportunities are set to headline the final day of Probiota Americas 2026 as the conference closes out in Vancouver on June 10.
Probiota Americas is less than two weeks away with must-see speakers on Day 2 including Dr. Doug Bolster, (OLIPOP), Dr. Ohad Manor (Thorne), Dr. Marcel van de Wouw (The Weston Family Foundation), Dr. Ann Gregory (University of Calgary), Dr. Trevor Kirby...
Probiota Americas is less than two weeks away with must-see speakers on Day 1 including Nick Gibson (Nielsen IQ), Peter McMath (WPIC), Dr. Stan Kubow (McGill University), Dr Martha Cline (Nestlé Purina Petcare), Dr. Anna Lindell (Cambiotics), and more!
This month’s launches highlight a wide array of need states. From energy to cognitive support to beauty benefits tied to longevity, brands are increasingly developing targeted wellness solutions focused on performance, healthy aging and everyday well-being.
Early-life nutrition may play a broader role in development than typically reflected in prenatal and infant supplement strategies, says a new review by scientists from SmartyPants Vitamins.
Biotech company Pendulum Therapeutics is expanding beyond probiotics with the launch of Gut Fuel, a prebiotic fiber and polyphenol blend designed to support gut microbiome function and metabolic health.
From beauty-from-within to hydration to microplastic defense and next-gen energy formats, this month’s launches highlight how brands are rethinking everyday wellness with more targeted, lifestyle-driven solutions.
Shifting consumer behavior, including targeted health concerns and rapid growth in personalized formats, is driving growth across US supplement categories, with custom probiotics emerging as a key trend, according to Spate.
Daily consumption of dried Saskatoon berries (SB) could improve cardiometabolic health and reduce inflammation in healthy adults, according to new research published in the International Journal of Molecular Science.
Consuming a complex multi-ingredient supplement for two weeks improved micronutrient sufficiency and enriched beneficial gut microbiota in healthy, resistance‑trained adults without affecting digestive tolerance, according to a study funded by all-in-one...
Three months supplementation with Slimbiotics’ heat-killed L. fermentum strain led to reduced body fat and waist circumference alongside increased muscle mass, according to a pilot study.
This month’s offerings point to a shift from single-benefit solutions toward more integrated, system-wide support.
Longevity continues to dominate wellness, largely driven by the buzz around peptides, wearables and high-tech interventions. However, Dr. Karan Rajan, founder of prebiotic fiber brand LOAM, says one of the most evidence-backed drivers of long-term health...
You still have time to submit entries to the prestigious NutraIngredients-USA Awards, but the deadline, set for Friday, March 27, 2026 at 11:55 p.m. CT, is quickly approaching!
After helping scale Garden of Life into a category leader, founders Brian Upton and Hank Ramsey are starting over with Elevate Organic—a new supplement brand they founded along with Matt Borden. The brand centers around clinical validation, transparency...
For those who haven’t submitted yet, time is on your side.
At the Weight Management Summit, NIQ’s Sherry Frey described how shifting consumer behaviors, GLP-1 medications and the rise of social commerce are reshaping not just weight management, but the broader wellness landscape.
From PMS support to menstrual health and athletic performance, women’s supplements are evolving—and so are the ingredients behind them. With new products featuring human-equivalent lactoferrin entering the market, the question is whether...
The deadline for abstract submission for this year’s Probiota Americas Probiota Pioneers has been extended to Tuesday, April 7.
A species of gut bacteria may be associated with higher grip strength in humans and could convert muscle fibers to fast-twitch (type II) in mice, says a new study from researchers in Spain and the Netherlands.
Catch up with our weekly round-up of key news from across the Nutraverse.
The prestigious NutraIngredients USA Awards are back with 16 categories honoring the best and brightest in the U.S. dietary supplement industry, including our five “product of the year” categories.
The Human Milk Institute at UC San Diego has announced the first-of-its-kind analytical hub for human milk: The Milk Analytics Core, which aims to close critical knowledge gaps, investigate bioactive molecules in milk and inform ingredient innovation.
The prestigious NutraIngredients USA Awards are back with 16 categories honoring the best and brightest in the U.S. dietary supplement industry, including our six “ingredient of the year” categories.
The deadline for abstract submission for this year’s Probiota Americas Scientific Frontiers has been extended to Thursday, April 2.
Supplementing labradors with the postbiotic Bifidobacterium animalis subspecies lactis CECT 8145 may influence metabolic health markers during weight change, according to ADM research.
Entries for the awards are welcome across 16 categories, covering ingredients, finished products, companies and initiatives in the nutrition and food supplements industry.
2025 was a breakout year for creatine, but the ingredient has been a headliner for The Vitamin Shoppe for longer. The retail giant anticipated its transformation from gym niche to mainstream star several years ago. It is now predicting similar explosive...
Machine learning and robotics could accelerate a two-year probiotic development process to four to five months, with a recent presentation at the IPA World Congress + Probiota highlighting the potential of this disruptive technology for strain optimization.
Scott Dicker, senior director of market insights, SPINS, stepped away from the Sports & Active Nutrition Summit to share that active nutrition and performance supplements have led the vitamins and supplements category for the fifth consecutive year,...
Microbiome-driven innovation dominates the latest launches, from prebiotic fibers and next-gen probiotics to L-glutamine, but brands are also expanding into targeted solutions for cognition, stress, hydration and metabolic support.
Vitamin B1 supplementation has emerged as a potential tool to manage irritable bowel syndrome (IBS) and functional constipation in a multi-ancestry study.