
Vitamins & minerals


Holland & Barrett rebuilds Asia presence with DFI Retail Group
Holland & Barrett is returning to Singapore and entering more Asian markets through an exclusive partnership with DFI Retail Group – the parent company of retail pharmacy chains Guardian and Mannings.

Mintel reveals top taste trends driving food and beverage formulation
Economic uncertainty is driving consumers towards comforting, familiar flavors, according to Mintel’s 2026 The Future of Flavors report.

Orthomol’s booming South Korea sales attributed to brand credibility, product competitiveness
Dong-A Pharmaceutical, Orthomol’s partner in South Korea, has attributed its top-ranking multivitamin sales in the local market to brand credibility and product competitiveness.

myBrainCo partners pharmacy veteran to gain ground in new sales channel
Australian supplements brand myBrainCo is partnering StirlingFildes Plus to leverage the latter’s connections in the pharmacy industry, a sector it is looking to establish a foothold in.

Calm in a can: Savvy launches functional beverage targeting mental, menopausal needs
Aussie brand Savvy has released a ready-to-drink functional beverage targeted at reducing stress and anxiety while maintaining mental performance, which also responds to a growing need for menopause support among women.

B12 supplements for pregnant vegetarians may boost infant neurodevelopment: RCT
Pre- and post-natal vitamin B12 supplements for pregnant vegetarian women may improve neurodevelopment scores for the infants, says a new large, multi-center, double-blind randomized controlled trial.

Across the Nutraverse: China’s top supplement categories, Danone acquires Huel, B3 + B6 for muscles
Catch up with our weekly round-up of key news from across the Nutraverse.

Across the Nutraverse: GOED unveils new database, Magtein in the UK, gut microbe and muscle strength
Catch up with our weekly round-up of key news from across the Nutraverse.

Alibaba Tmall breaks down biggest health foods categories in China
Vitamin and mineral supplements, cardiovascular health supplements and kids nutrition are the three biggest nutraceutical categories in China in terms of sales revenue, according to major e-commerce channel Alibaba Tmall.

Bayer’s Elevit tackles Aussie motherhood challenges through partnerships
Bayer’s maternal health brand Elevit seeks to address the silent struggles of Australian mothers through constant product innovation and providing holistic support by partnering local start-ups.

New pharmacovigilance survey on natural health products to roll out globally
A new survey covering global pharmacovigilance approaches in the natural health products sector is launching soon and will be extended to over 200 industry organizations and regulatory bodies, including those in China, the United States, Europe and other...

NAD+ boosters may also boost gut microbes and beneficial metabolites: Nestlé data
The NAD+ boosting effects of nicotinamide riboside (NR) and nicotinamide mononucleotide (NMN) may be linked to the action of the gut microbiome on these compounds, says a new study from Nestlé.

Haleon’s FY25 results: APAC supplements growth offsets US declines
Haleon saw strong sales growth in its health supplement business in Asia-Pacific last year, which it said has partly offset the decline in North America.

World Customs Organization formally recognizes dietary supplements as a standalone category
Dietary supplements are set to be formally recognized as a distinct category in global trade for the first time, following a recent update to the Harmonized System by the World Customs Organization.

FrieslandCampina research finds nutrient-dense supplement improves early life growth outcomes
New research conducted and funded by FrieslandCampina shows that an oral nutrition supplement (ONS) significantly improved intake of protein, vitamins D, C and B-complex, as well as calcium, phosphorus, magnesium and iron in children at risk of stunted...


Denps taps into ‘wellness window’ in Singapore, eyes further expansion across SEA
Danish supplements brand Denps is looking to leverage Singapore’s premium market environment as a strategic launchpad for the South East Asian region.

Needful seeks to break through legacy brands’ stronghold in SEA supplements market
Singapore start-up Needful is targeting young consumers to find an opening in South East Asia’s supplements market, which is said to be dominated by legacy brands.

Dong-A launches first liquid sleep aid, pharmacy-exclusive health functional foods
South Korean firm Dong-A Pharmaceutical recently launched a liquid sleep aid product alongside a range of health functional foods developed in collaboration with the Korean Pharmaceutical Association.

Magnesium L-threonate may boost cognitive performance and improve sleep: RCT
Six weeks of supplementation with Magtein magnesium L-threonate may reduce brain cognitive age by 7.5 years, compared to placebo, says a new clinical trial from Australia.

Trend tracker: Vietnam’s nutra market, Taiwan consumer view of multivitamins, Japan’s FFC
Find out more about trends in Vietnam’s booming nutraceutical market, how Taiwan consumers view the benefits of multivitamin and mineral products, and popular Foods with Function Claims in Japan in this roundup.


Across the Nutraverse: MLB’s Ohtani get new immune ambassador role, Tru Niagen for beauty, rhodiola for athletic performance
Happy New Year, Nutraverse! Catch up with our weekly round-up of key news from across the global nutrition, functional foods and dietary supplements industries.

Across the Nutraverse: Canada warns about turmeric, Australia approves NMN, gut bacteria rankings
Catch up with our weekly round-up of key news from across the Nutraverse.

Science shorts: Fucoidan, multivitamins, Tongkat Ali in the spotlight
In this round-up, we bring you the latest research findings on health and nutrition, including new findings on fucoidan for grip strength improvement, the need for targeted supplementation of multivitamins, and Tongkat Ali’s benefits in alleviating...

Bayer’s Redoxon strides beyond immunity as demand for proactive wellness grows
Bayer-owned supplement brand Redoxon is moving beyond immunity as consumer demand for proactive wellness, including mental performance, mood and energy, rises in Asia.

MVM benefits specific groups, targeted use needed: Haleon, NUS-funded study
Multivitamin and mineral supplementation may not benefit everyone, except for specific users, suggesting that a targeted supplementation approach would be prudent, says a new rapid review funded by Haleon and the National University of Singapore.

Across the Nutraverse: Hi-Tech Pharmaceuticals CEO convicted, Vitamin B6 in Australia, creatine
Catch up with our weekly round-up of key news from across the Nutraverse.

Australia implements ‘pharmacist-only’ scheme for vitamin B6 from Jun 2027
Vitamin B6 supplements with a recommended daily dose of over 50mg but 200mg or less will be sold as ‘pharmacist-only’ products in Australia from June 2027.

dsm-firmenich on targeting select hallmarks of aging for measurable effects
The hallmarks of aging are all connected, but not all are amenable to dietary intervention. Ingredient giant dsm-firmenich is focusing on four specific hallmarks that can be targeted via supplementation.

Meta-analysis supports vitamin K2’s bone health benefits
Data from over 2,500 postmenopausal women with osteoporosis revealed that vitamin K2 supplementation can improve biomarkers of bone turnover, supporting the vitamin’s benefits for bone metabolism and skeletal health.

Will gummies lose dominance? 3 key market shifts expected in childhood nutrition
An analyst weighs in on current childhood nutrition trends as well as key market shifts that are expected to take place in the children supplements category.

Across the Nutraverse: St. John’s wort, GNC in Singapore, Optifolin+ bioavailability
Catch up with our weekly round-up of key news from across the Nutraverse.

Hallmarks of aging, ingredients, microbiome and skin: Nutra Healthspan Summit to explore the longevity opportunity
The inaugural Nutra Healthspan Summit will take place in London on Nov. 12 and 13, featuring a star-studded line-up of speakers who will cut through the hype to explore our current knowledge and understanding around aging and where nutritional approaches...

L’évive Labs aims to establish presence in Singapore and Malaysia, seeks collaboration
Singapore-headquartered supplements firm L’évive Labs looks to strengthen presence in the region through various initiatives and seeks strategic partnerships to support its growth.

Regulatory review: Counterfeits, content discrepancies and NMN’s status
Malaysia firm Holista Colltech urging stronger voice with regulatory authorities amid counterfeits of its omega-3 products, Australia’s regulator flagging content discrepancies in imported melatonin supplements and U.S. FDA declaring NMN lawful in...

NutraIngredients reimagined: Relaunch provides global insights and region-specific coverage
We’re thrilled to share some important updates to NutraIngredients that will enhance how you engage with our content.

Resistant starch prebiotic may boost antioxidant and choline levels
MSP Starch Products Inc., the company behind Solnul, continues to strengthen its science, with two new studies showing that the potato-derived resistant starch prebiotic may boost absorption of antioxidants like vitamins A and E, and levels of choline...

Study unveils mechanisms impacting maternal health during vitamin D deficiency
New research has uncovered metabolic alterations linked to vitamin D deficiency and suggests potential mechanisms driving its impact on maternal lipid metabolism.

FDA declares NMN lawful in dietary supplements
The U.S. Food and Drug Administration (FDA) has responded to a Citizen Petition from the Natural Products Association (NPA) and the Alliance for Natural Health USA (ANH) on the status of NMN, declaring the vitamin B3 form to be lawful for use in dietary...

Performance supplements research: Significant knowledge gaps for female athletes and certain sports
A review of research into the performance benefits of a range of sports supplements concludes that there is a significant underrepresentation of women.

Magnesium, relaxation, and sleep supplement trends in Australia
The Australian supplement market is seeing an increase in products for energy, sleep, and muscle relaxation, with ingredients like magnesium at the center of the action.

Singapore’s Gumazing diversifies portfolio to evolve into family-centred brand
Singapore-headquartered Gumazing aims to evolve from a children’s gummy specialist into a holistic family wellness brand with its expansion into women’s health and other development plans in the pipeline.

Nutra Healthspan Summit: Early bird delegate rate expiring soon!
The discounted early bird delegate registration for our Nutra Healthspan Summit will expire on Sept. 10, 2025.

Cocoa extract may support healthy blood pressure: COSMOS data
Supplementation with a cocoa extract may reduce incident hypertension by 24% in participants with normal systolic blood pressure, according to a new analysis of data from the COSMOS study.

Personalized wellness set to play key role in future of men’s health – Nano Singapore
Nano Singapore believes that dietary supplements are just one part of men’s health and wellness journeys, as male consumers increasingly seek personalized solutions integrating technology and natural products.

Meta-analysis examines most effective sports nutrition supplements
With so many sports nutrition products on the market, building the right regimen can be challenging. To better understand which products offer the greatest athletic benefit, researchers set out to identify the most effective supplementation for athletes...

Calcium, protein the most used supplements among China centenarians
Calcium and protein are the most used health supplements among China centenarians, according to a new study involving over 2,800 centenarians.

Daewoong releases 7-in-1 supplement amid burgeoning ‘era of omni-functional products’
Daewoong Pharmaceutical has released a seven-in-one supplement in response to concerns raised by consumers and the rising demand for convenient multi-nutrient products.