Probiotic food and drink firms may struggle to gain consumer trust thanks to the negative image of the food industry caused by a history of 'aggressive marketing' of unhealthy products, delegates of Probiota Copenhagen heard last week.
Probiotic food and drink companies 'should be more angry' about health claim restraints which act as barriers to consumer health, according to a marketing expert who spoke at Probiota Copenhagen last week.
The Advertising Standards Authority (ASA) has ruled a poster for Dextro Energy glucose tablets incorrectly states that vitamin C can contribute to the reduction of tiredness and fatigue.
A report outlines a series of recommendations that attempt to address the decline in public trust regarding nutritional science and the expanding variety of information sources.
Celebrity-endorsements on social media could be exacerbating our nationwide rise in diet deficiencies, an expert has said in response to a doctor's call to ban all celeb social media ads for diet products.
Health food and drink and supplement firms must exceed consumers’ expectations in order to retain their trust and stay relevant in an industry quickly becoming 'radically transparent', insights and advice provider EY has warned.
The NutraIngredients Awards is set to celebrate the best of the nutrition and dietary supplements industry as it returns to Geneva for its fifth year alongside Vitafoods Europe 2019 next May. Which of our 12 categories will you be applying for?
A Red Bull cartoon advert has been banned for implying that the energy drink could increase focus and concentration in the workplace: claims that were not authorised on the EU Register.
Experts from the British Dietetic Association (BDA) have revealed five of the ‘wildest’ diet fads they’ve come across over the last year to help consumers avoid them in 2019.
“Self care” is the big theme in health and wellness for 2019, according to the global idea-sharing app Pinterest, with eating trends that show scientific research is capturing the interest of the masses.
The European Food and Safety Authority (EFSA) has said its decision to reject a health claim for Han-Biotech’s Symbiosal was correct after the firm argued the ruling was not scientifically supported.
A mother with an eye for health trends has cultured a huge following for her fermented food brand which originated from a simple aim to boost her son’s gut health.
The European Medicines Agency (EMA) has said omega-3 fatty acid medicines are not effective in preventing further heart and blood vessels problems after heart attack – meaning medicines containing DHA and EPA for this purpose will no longer be authorised...
The UK Government have opened up consultations with the nutrition industry regarding proposed changes to regulations in the event of a no deal scenario after March 2019.
