European expansion through replication: The costly regulatory pitfall
The European Union is perceived as a single market. But in the food supplements sector, this assumption is one of the most common sources of regulatory risk across Europe.
Mind & mood
Jenerise launches precision-grade creatine monohydrate
Creatine innovation and education company Jenerise has launched a ‘precision-grade’ creatine monohydrate that seeks to raise creatine quality-standards across the dietary supplement market.
Probiotic strain linked to improved sleep quality
A new study suggested probiotic strain Bacillus coagulans IDCC 1201 improved sleep fragmentation and maintenance in sleep-disturbed participants who took it for four weeks.
Nexira launches PMS ingredient for menstrual pain and mood
French ingredient supplier Nexira has launched a “holistic and clinically substantiated” ingredient for premenstrual syndrome (PMS).
Meta-analysis supports cognitive performance benefits of endogenous ketones
Endogenous ketone supplementation may produce “modest” improvements in cognitive performance according to a new meta-analysis that pooled data from over 1,100 people.
PharmaLinea rides surge in functional hydration demand
The future of hydration is becoming increasingly personalized and multifunctional as it moves beyond sports into everyday wellness, Pharmalinea revealed during Vitafoods Europe.
Formats to chew over: From fizzy bits to chocolate sticks, snowmelts to smoothies
Format fatigue was on the tip of everyone’s tongue at Vitafoods Europe last week (May. 5-7), and exhibitors did not fail to deliver genuinely innovative solutions to keep consumers’ tastebuds tingling, sometimes literally.
Seppic targets gut–brain axis with strawberry leaf ingredient
Seppic has launched strawberry leaf extract Sepibright to support cognitive health during aging, following five years of research and development.
NutraIngredients Europe Awards 2026 winners announced!
The NutraIngredients Europe Awards crowned 16 worthy winners last night during a VIP party in Barcelona.
Coffee’s cognitive benefits may act through the microbiota–gut–brain axis
New research from APC Microbiome Ireland suggests coffee-driven changes in the gut microbiome may relate to brain function and behaviour.
April NPD Launchpad: Health shots and flavor fatigue solutions
April’s NPD launches reveal sports nutrition brands working to overcome flavor and format fatigue, a range of RTD health shots, and category leaders shifting away from their hero ingredients.
Vitafoods show floor preview: Exhibitors 0-Z
With just four days until Vitafoods Europe (May 5–7), we offer a third instalment of exhibitor previews providing a sneak peek at what will take place on the show floor.
ADM research highlights microbial benefits for psychological symptoms
A new ADM study indicated that individuals with sub-clinical anxiety showed improvements in microbial balance, vitality, and stress scores after taking probiotics and postbiotics.
Givaudan research: Zensera lemon balm supports the mind during stress
New research indicates the Givaudan’s Zensera lemon balm extract provides acute mind and mood support in situations of heightened cognitive stress.
Transparency tech: New app reveals supplement ingredient credibility
A nutraceutical consultant hopes to elevate science-backed ingredients after creating an app which can analyze the scientific credibility, regulatory status, dose efficacy and ingredient interactions for any supplement on the market.
Vitafoods show floor preview: Exhibitors A–G
Taking place in Barcelona next week (May 5-7), Vitafoods Europe 2026 will once again bring together experts from across the functional food and supplements industry for an unmissable trade show.
Kerry research: Ashwagandha root and leaf safe at 19 times standard dose
New research conducted by Kerry Group concluded Sensoril ashwagandha root and leaf extract was safe to take at 4,000 mg/kg/day, as regulators across the globe show increasing caution over the ingredient’s safety.
TRIP expands night-time portfolio with CBD-free sleep range
UK-based CBD drinks brand TRIP has expanded its night-time offering with the launch of new Dream Gummies and Dream Powder, formulated without the brand’s flagship ingredient.
Single-dose creatine may support cognition in sleep deprivation: Study
A study in healthy adults suggested that a single dose of 0.2 g/kg creatine monohydrate improved cognitive performance by 12% during 21 hours of sleep deprivation.
WINCEE launch: Women’s health research top of the agenda
Women are the foundation of healthy families and prosperous economies as they make 80% of purchasing decisions and invest their salaries in loved ones, yet are still underrepresented in clinical trials. WINCEE aims to bring this to an end.
Evanium raises €2.2 million to deliver dual encapsulation technology
German life-science startup Evanium has raised €2.2 million to address botanical inefficiency with dual encapsulation technology which it claims will power the next generation of bioavailability-enhanced ingredients.
Wellness brands dominate Alantra fast-growth poll as Dirtea takes gold
Dirtea, the once-niche mushroom coffee pioneer, has been named the UK’s fastest-growing food and drink brand in Alantra’s Food & Beverage Fast 50 with functionality taking over the mainstream poll.
Enbiosis reveals 2.0 platform: AI-powered nutraceutical discovery
UK-based biotech firm Enbiosis is set to launch its ‘game changing’ digital twin platform which it claims will enable the fast creation of clinically credible, AI-powered gut health formulations.
Probiotics may improve metabolic markers in subthreshold depression: Study
Twelve weeks of probiotic supplementation may improve fasting glucose and reduce inflammatory markers in adults with subthreshold depression, according to a study in the journal Nutrients.
March NPD Launchpad: Canned creatine, protein partnership and modernized magnesium
New product launches in March included the ‘UK’s first’ nootropic creatine soda, a multitude of magnesium innovations, a hormonal support botanical blend and more.
Musheez creates formulators’ guide to functional food and drink
Organic mushrooms supplier Musheez has published a guide to medicinal mushrooms in an aim to help formulators avoid common and costly functional food and drink errors.
Healthy competition: Qura creatine sets sights on premium market disruption
Qura Creatine, a new “challenger ingredient brand”, is aiming to disrupt the premium creatine market with its ultra-pure, soluble and transparent white label solution.
NutraIngredients Europe Awards 2026: And the finalists are…
NutraIngredients is pleased to announce the finalists for the NutraIngredients Europe Awards 2026... The winners will be celebrated at the industry party of the year in Barcelona in May.
Across the Nutraverse: GOED unveils new database, Magtein in the UK, gut microbe and muscle strength
Catch up with our weekly round-up of key news from across the Nutraverse.
Magtein approved as a novel food in the UK, two years after EU approval
Magtein, a branded form of magnesium L-threonate, has been approved as a novel food in the UK by Food Standards Agency (FSA) and has secured a five-year data protection period.
KSM-66 ashwagandha may support cognition and sleep in children
Supplementation with KSM-66 ashwagandha root extract in gummy form for eight weeks is well tolerated and may enhance cognitive performance and sleep quality in children between the ages of 6 and 12, according to new research.
Culture shift: Could omics advances unlock the full potential of fermented foods?
Fermented foods have been part of the human diet for at least 10,000 years, but researchers are only just starting to understand the microbiomes found in these foods and their impact on health.
Dirtea re-imagined: Pure Essentials cue new focus on clean cognitive care
Mushrooms drinks and gummies brand Dirtea is taking its community of fungi fanatics on a journey of creatine and collagen discovery with new product launches that aim to evolve the brand from mushroom mogul to mind health mentor.
February NPD launchpad: Gummies and hormone support top the charts
This month’s launches include a significant brand evolution, targeted gummies and a flurry of formulations designed to support women through hormonal disruption.
Early BioGaia probiotic use linked to gut comfort at age 10
New data reveals a significant correlation between supplementation with L. reuteri DSM 17938 during the first three months of life and lower abdominal pain at age 10.
Supplements industry leading the charge on decentralized trials
The supplements industry has been a trailblazer in its adoption of health tech and decentralized clinical trials to advance scientific backing of commercial products.
Centre for Nutraceuticals aims to be ‘global voice’ for the industry
The University of Westminster officially launched its expanded Centre for Nutraceuticals this month, now with a first-of-its-kind tailored capsule machine for personalized nutrition research.
Yeubo launches first ritual-led children’s supplement line
A 22-year-old entrepreneur has launched a ritual-led children’s supplement brand which aims to harness the placebo effect to help children feel calm, focused and brave.
“Its moment has arrived”: Marula fruit ripe for global functional food success
The highly abundant South African polyphenol-rich marula fruit is being under-exploited by the functional food and supplements industry, according to the Marula Fruit Products Association.
Authorities play catch-up on caffeine energy pouch regulation
Highly caffeinated energy pouches currently exist in a regulatory grey area, with a patchwork of different rules beginning to emerge across European nations.
Zinzino bolsters US presence with $30M It Works! merger
Swedish health tech firm ZinoZino and US-based health and wellness platform It Works! have combined expertise to provide tailored supplements internationally.
Groupe Berkem study reveals impact of Biombalance on gut-brain axis
The grape seed extract Biombalance can modulate microbial metabolic pathways and influence key gut–brain axis mediators, according to new research.
FSA consumer survey reveals high CBD use and reliance, but low regs knowledge
The Food Standards Agency (FSA) has released the results of a consumer survey revealing prevalent use and reliance on CBD in the UK, with half of users unaware of the reduced safe upper limit.
Getting inside Gen Z’s head: Global data spotlights stress and sleep struggles
Stress and sleep are the top priorities for the next generation of consumers, and they have a growing appetite for supplements that can support them, according to latest market insights.