Cognitive function

The Onnit portfolio

Unilever to acquire 'human optimisation' brand Onnit

By Nikki Hancocks

Unilever has signed an agreement to acquire Onnit, a Texas-based 'human optimisation' company, as it looks to tap into the growing consumer interest in holistic health and nootropics.

Super U co-founders Charlotte Bailey and Sean Ali

Editor's Spotlight: Startup Focus

Startup wows dragons and sees sales soar overnight

By Nikki Hancocks

A ‘superfoods’ supplement startup is on track to rack-up half a million pounds worth of sales this month after a heroic appearance on the popular investment programme 'Dragon's Den'.

Getty Images / Prostock-Studio

DHA may offset impact of maternal stress on male embryos: Study

By Danielle Masterson

Growing research suggests that gender plays a key role in disease risk. While depression and anxiety affect females more often, neurodevelopmental disorders, including autism spectrum disorders, early onset schizophrenia, and attention deficit hyperactivity,...

Getty | DrazenZigic

Long-term lockdown effects: What shoppers want

By Nikki Hancocks

COVID-19 conscious consumers are choosing supplements over medicine and searching for better stress and weight management solutions, according to a recent webinar hosted by PharmaLinea and Mintel.

Recall round-up: Vitamin A, B17 and red rice supplements

Recall round-up: Vitamin A, B17 and red rice supplements

By Will Chu

As 2021 comes and goes, March sees a burst of illicit activity on the food and supplement front with vitamin A batches and a red rice-based supplement all in the firing line in this month’s round -up.

Science trio creates all-natural brain-boosting beverages

Science trio creates all-natural brain-boosting beverages

By Nikki Hancocks

A molecular biologist, a medical doctor and a nutrition innovation expert have joined intellectual forces to create a cognitive health focused brand which they hope will redefine the caffeine-laden energy drink category.

Ghost CEO predicts proliferation of esports categories

Ghost CEO predicts proliferation of esports categories

By Stephen Daniells

The esports supplements category is dominated by energy and focus products, but as gamers warm up to supplements expect to see a proliferation of categories targeting this community, says the CEO of Ghost Lifestyle.

Getty Images / Gilnature

New study links fiber intake to PTSD

By Danielle Masterson

The famous quote by Greek physician Hippocrates, “Let food be thy medicine, and let medicine be thy food” is true—at least according to Canadian researchers.

NutraCast Podcast: Dr. Noelle Reid on Age-Associated Cellular Decline

NutraCast Podcast: Dr. Noelle Reid on Age-Associated Cellular Decline

By Danielle Masterson

Recent advances in science have uncovered the important role cellular health plays in why and how we age. Deterioration in cell function begins in the 40 year age range and accelerates in the 60s; however, research has identified specific cellular nutrients...