News, Analysis & Insights on Nutrition, Supplements, and Health
A year after reformulating and redesigning its flagship Beyond Raw LIT pre-workout, GNC says the launch reflects a broader shift toward continuous innovation as consumers demand clinically backed ingredients alongside engaging product experiences.
This month’s launches underscore the growing role of gummies as a delivery format for increasingly targeted health solutions, from vaginal probiotics and mood support to men’s vitality. At the same time, brands are expanding into liquid and powdered...
The winners of the 9th Annual NutraIngredients USA Awards were revealed this evening (July 13) during an awards presentation in Chicago.
It’s not too late to register! NutraIngredients-USA’s annual Beauty-from-Within webinar will return July 16 with a new panel of experts to examine the science, innovation and market forces shaping the nutricosmetics category.
A large UK Biobank study combining long-term clinical outcomes with MRI imaging and proteomic profiling is providing fresh insights on the biological mechanisms that may underpin coffee’s long-observed association with improved liver health.
Consumers are becoming more selective about the supplements they buy, placing greater emphasis on transparency, clinically studied ingredients and products that fit into everyday routines.
Hydration has evolved beyond simply replacing electrolytes. Today’s consumers expect products that are effective, enjoyable and emotionally engaging, prompting brands to rethink how functional beverages are developed and marketed.
Economic uncertainty is driving consumers towards comforting, familiar flavors, according to Mintel’s 2026 The Future of Flavors report.
Probiota Americas is less than two weeks away with must-see speakers on Day 2 including Dr. Doug Bolster, (OLIPOP), Dr. Ohad Manor (Thorne), Dr. Marcel van de Wouw (The Weston Family Foundation), Dr. Ann Gregory (University of Calgary), Dr. Trevor Kirby...
This month’s launches highlight a wide array of need states. From energy to cognitive support to beauty benefits tied to longevity, brands are increasingly developing targeted wellness solutions focused on performance, healthy aging and everyday well-being.
What started as a military solution for fatigue has evolved into one of the more unexpected formats in performance nutrition: Military Energy Gum (MEG). The chewable delivery system was originally developed for warfighters and has become the first gum...
The $48M transaction reflects ongoing consolidation in the U.S. superfoods category.
The BBB National Programs’ National Advertising Division (NAD) has referred Iron Rock Ventures LLC to regulatory authorities after the company did not confirm whether it would comply with recommendations to modify or discontinue certain advertising...
Icelandirect’s solid dose manufacturing acquisition pushes the company’s established focus beyond lipid-based formulations and softgels.
Diversification in actives, formats, and distribution channels were highlighted by dietary supplement brands and ingredient suppliers in Anaheim, reflecting how consumer expectations for ingestible beauty continue to evolve.
Protein saturation, delivery format diversification and a more evidence-based approach to women’s health were among the clearest themes at Natural Products Expo West 2026, according to NutraIngredient editor Danielle Masterson and Deputy Editor Cassandra...
French food giant Danone is acquiring British meal-replacement brand Huel in a €1 billion deal to tap into the fast-growing market for functional, complete nutrition and accelerate its shift toward health-focused products.
MaryRuth’s upcoming launch of its Advanced Liquid Skin Restore + Renew comes as the brand builds on momentum in adjacent categories and responds to growing demand for beauty-from-within solutions.
Clöud Café has launched its coffee and matcha offerings at Ulta Beauty as alternative to leading collagen RTD products and marking the company’s first placement inside a US beauty specialty retailer.
Catch up with our weekly round-up of key news from across the Nutraverse.
With creatine flooding the show floor in every format imaginable, what’s the next wave of differentiation in the supplement space? SPINS’ Scott Dicker breaks down the major shifts at the trade show—and it’s all about convenience meeting innovation.
The Human Milk Institute at UC San Diego has announced the first-of-its-kind analytical hub for human milk: The Milk Analytics Core, which aims to close critical knowledge gaps, investigate bioactive molecules in milk and inform ingredient innovation.
Entries for the awards are welcome across 16 categories, covering ingredients, finished products, companies and initiatives in the nutrition and food supplements industry.
2025 was a breakout year for creatine, but the ingredient has been a headliner for The Vitamin Shoppe for longer. The retail giant anticipated its transformation from gym niche to mainstream star several years ago. It is now predicting similar explosive...
Daily supplementation with oleoylethanolamide (OEA) may boost levels of the beneficial gut bacteria Akkermansia muciniphila and Faecalibacterium prausnitzii, says a new study.
Dietary supplements are set to be formally recognized as a distinct category in global trade for the first time, following a recent update to the Harmonized System by the World Customs Organization.
Israeli gummy manufacturer TopGum has signed a binding letter of intent to acquire operations from an unnamed U.S. manufacturer of pharmaceutical products and dietary supplements in gummy dosage form.
The company has secured a strategic growth partnership with institutional investors to scale its Texas-based manufacturing operations and advanced gummy formulations.
Thousands of exhibitors across the natural products spectrum will descend on the Anaheim Convention Center for the 45th annual Expo West trade between March 3 and March 6.
CHEMI Nutra’s new domestic manufacturing partnerships have positioned the brand to unlock soft gel and liquid applications for its Alphasize Alpha-GPC ingredient in an increasingly competitive cognitive health supplement market.
The mainstreaming of the sports nutrition category to active, everyday performance that encompasses physical, cognitive, weight management and longevity is powering much of the growth and evolution of the entire dietary supplements industry.
Mouth pouches have emerged as one of the fastest growing CPG categories, signaling a major trend in nootropics as consumers seek functional ways to boost performance—sans nicotine.
Delivery formats are becoming a growing compliance risk under DSHEA, warns industry attorney Jennifer Adams.
Pharmavite is 90% bigger than it was in 2019, and the company says that growth is thanks to gummies.
The future of the emerging cellular longevity and healthspan category will depend on targeted advanced delivery systems, according to George Kokkinis, CEO & founder of Pharmako.
Sibelius Natural Products and LipoActive have merged to develop a new platform for high-bioavailability liposomal nutraceutical ingredients.
With a renewed focus on self-care and a deeper appreciation for healthspan, older consumers present an important and valuable demographic for the active nutrition sector.
What if an energy drink could do more than just wake you up? Formulator Shawn Wells sat down with NutraIngredients to introduce OnSwitch, a collaborative, new energy drink concept that made its way around the show floor during SupplySide Global this year.
NutraIngredients is pleased to announce Microvitality, Totality Biosciences and Luvbiotics as the next Probiota Pioneers.
Consumers increasingly want ritual-friendly supplement formats, Karin Hermoni, VP of science and innovation at Suannutra and Imagine Health, said at the recent SupplySide Global event in Las Vegas.
Catch up with our weekly round-up of key news from across the Nutraverse.
Gencor Pacific has spun out its nutraceutical division as a separate company under the name Saanroo.
The inaugural Nutra Healthspan Summit will take place in London on Nov. 12 and 13, featuring a star-studded line-up of speakers who will cut through the hype to explore our current knowledge and understanding around aging and where nutritional approaches...
The Council for Responsible Nutrition (CRN) and Radicle Science recently announced Deshanie Rai, PhD, as the 2025 Annette Dickinson Trailblazer Award winner.
A new study associates non-standard infant formulas, such as lactose-free, with higher weight gain in the first year compared to standard formulas and breastfeeding.
Microbiome science company Seed, best known for its synbiotic formulations, is expanding its portfolio with three new products: DM-02 Daily Multivitamin, AM-02 Energy + Focus and PM-02 Sleep + Restore.